SEO Copywriting :
The skillful art of writing content of the website so that it appears to the targeted traffic / users as well as conforms to the search engine’s requirements for greater visibility on the internet.
Example : The text should contain common searched keywords, so that the site is picked up by the search engines.
The care should be taken that you do not stuff your text with keywords without bothering about its readability. This might entail your content as being labeled as spam by the search engines and getting banned from them.
The Most effective SEO copywriting :
A important suggestion for effective SEO copywriting would be base your text in the form of an upside down triangle. The base of the triangle should contain the most vital text with keywords. While the tip of the triangle should contain information must contain information not be so important or relevant. The base the first 200words or text is very important.
Since search engines consider the first 200pages more important so its is most important the keywords are used near the top of the page and then in proportion later, as head lines are considered by search engines in their ranking Of a website it is extremely important to use keywords in the head line.
Relevant updates will draw the readers back to your website and make your website more visible on the internet as they will be regularly scanned by search engines.
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